SOLUTIONS FOR AUTOMATED
SPORTS REPORTING

TARGET GROUP SPECIFIC CONTENT FOR
MORE VISIBILITY & INTERACTION

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STRENGTHEN

USER ENGAGEMENT

Up-to-date content on clubs, teams, competitions or athletes increases the attractiveness for existing and new target groups. Automation enables the platform-independent creation and distribution of content and thus makes the favourite sport an experience on all channels.

MORE VISIBILITY

GREATER REACH

Automated sports coverage provides measurably more traffic. The increase in marketable reach through automated content results, among other things, from achieving high click-through positions in the long tail of search engine rankings.

ACCESS

NEW MARKETS

Specific content in German, English and French: Retresco solutions offer high-quality content in multiple languages. Automated reporting thus becomes a central element of internationalisation strategies.

WHITE PAPER: “NLG IN PRACTICE”

Natural Language Generation is seen as a key to greater efficiency: the ability to express data in the form of natural language and easily understandable text makes NLG the optimal interface between man and machine – and thus a key element in any data-to-insights process. Find out in our white paper what potential NLG holds in store for a wide range of practical fields.

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How much AI is in NLG? And what are GPT models?

The US AI company OpenAI – originally founded as a non-profit organisation – has released several…
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Let us begin with the essential question of why the use of Natural Language Generation (NLG) in the…
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Innovation project by MediaMarktSaturn and Retresco honoured as best technology solution in retail

  The EHI Retail Institute honours MediaMarktSaturn and Retresco with several awards for their…

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