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Digital Commerce: Generate Content Automatically and Manage It Strategically with Natural Language Generation

Digital commerce faces numerous challenges in the area of content management: For one, there is enormous demand for content in various formats, such as product descriptions, advertising copy, and SEO text. Across various channels – on- and offline, on e-commerce platforms, and the like – this content needs to win over target groups as quickly […]

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Innovation project by MediaMarktSaturn and Retresco honoured as best technology solution in retail

  The EHI Retail Institute honours MediaMarktSaturn and Retresco with several awards for their joint innovation project for the automated creation of product descriptions: While Retresco receives the Top Supplier Retail Award, MediaMarktSaturn wins the prestigious reta award. The award recognises the use of Retresco’s AI-based automation solution, which MediaMarktSaturn has used to automate the […]